Burberry results confirm expectations for a company in the middle of a major turnaround and repositioning
Burberry’s full year results reflect the difficult period of slow growth due to its efforts in rebuilding exclusivity, moving away from Premium segment. A comment from our Senior Analyst.
Contactlab just published the fifth edition of the Digital Competitive Map, covering the Web, Ecommerce, Digital Marketing and Socials capabilities of 32 Fashion & Luxury brands.
The evaluation structure has been significantly revised, and now includes 146 parameters.
Coach acquires Kate Spade for $2.4 billion. Does this combination give birth to a third luxury pole to compete with giants LVMH and Kering?
LVMH announced on Tuesday that they will acquire 100% of Christian Dior SE through a public offer on CD shares it does not currently hold. In total the deal is valued around €12,5 bn. The acquisition is aimed at regrouping the entire Dior brand within LVMH, simplifying its management.
On February 2017 Balenciaga completely renewed its website, being inspired by “excel worksheets”, and for this reason extremely minimalist and simple. A decision that stirs debate, as their intention of clarity sacrifices the attention to imagery and aesthetic which represented the fashion world so far.
The new Digital Competitive Map 2017 show brands’ efforts to bridge the traditional rift between e-commerce and brick and mortar shops.
In our latest report we did a deep dive research about how 33 luxury and fashion brands perform on WeChat, with respect of Local Content on WeChat Post, Online Store on WeChat, and Style Advisor: WeChat Assistance. Here are some more examples we would like to share.