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Customer engagement

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How to use WeChat to get your Chinese customers

In our latest report we did a deep dive research about how 33 luxury and fashion brands perform on WeChat, with respect of Local Content on WeChat Post, Online Store on WeChat, and Style Advisor: WeChat Assistance. Here are some more examples we would like to share.

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The synergy to forecast their needs

Nowadays ubiquitous customers are moving fluidly through an omnichannel experience, considering that you should stop to look at digital and traditional such as two competitive channels.

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Fashion & Luxury Engagement Insights by Contactlab is licensed under a Creative Commons Attribution 4.0 International License.
Based on a work at http://www.fashion-insights.com