New report Online Purchase Experience Ranking by Contactlab and Exane BNP Paribas maps brands’ proficiency in delivering luxury experience to online shopper in NYC.
China is challenging for brands which don’t know the local culture. One of the most powerful ways to communicate with consumers is WeChat Moments Ads.
Customers expect from your brand a greater level of personalization. That’s expecially true to deliver a luxury experience through digital marketing.
A new imaginary of beauty and female: powerful, strong, charismatic. Open your eyes with the new Kenzo video advertising by Spike Jones.
The study analyses the online purchase experience in the luxury market, revealing that many high-end designer brands could twice as much
“Digital Competitive Map 2016” shows improvements in global performance in the second semester of 2015 by over two third of the brands analysed.